On Veterans Day, our country and our company salutes those who have served and sacrificed for America’s freedom by creating personalized billboards to honor the brave veterans in our communities. This year, we wanted to acknowledge our country’s veterans on Veterans Day. We accepted nominations and have posted local veterans on a few of our […]
New studies from The Harris Poll and Out of Home Advertising Association of America (OAAA) show that 59% of adults plan to travel during this year’s holiday season, 64% of which will do so by car. Make sure to get your message on the biggest screen just in time for holiday travel! The surveyors also […]
This year, Robinson Outdoor added a valuable piece of marketing to their repertoire of advertising outlets – digital advertising through Google and Facebook. According to Yahoo, 65% of digital billboard viewers engaged in other actions after seeing an ad, including searching for the advertiser online, visiting its website, store or restaurant, or visiting or posting […]
Digital Out-Of-Home Advertising Did you know that according to Yahoo, 90% of buyers agree that digital out of home (DOOH) is the right place to invest due to consumer device fatigue? AND 65% of viewers engaged in other actions after seeing a digital billboard ad, including: searching for the advertiser online, visiting its website, store […]
In other big news, Robinson Outdoor has a brand-new website! Check us out! We’ve added new features like a searchable map, town-specific information and drone footage of our locations. These features allow our customers more online flexibility and provides plenty of educational resources.
Hello from the Design Team! In our last newsletter we discussed the difference between Vector and Raster art and why Vector is our preferred file type as designers. In the digital billboard world, Vector logos in particular are extremely important to help your billboard ad look its best. In fact, we always discuss Vector logos […]
Hi, all! Marketing here. We just wanted to talk about the importance of a business’ online presence. We like to think of our billboards as the window to a business and their digital presence is the door. Billboard advertisements will lead your customers to your website or Facebook page for more information, so making sure […]
Robinson Outdoor’s market share allows customers to advertise to our market, NOT just one location. Click to learn more!
Check out some billboard design tips from our very own design team! These tips will help you create the PERFECT OOH ad.
Check out our new billboards and locations to see if any are right for you! Plus, check out some of our new features!